Real Madrid- realizing the potential of the Middle Eastern region

Real Mdrid

Real Madrid is a name most football lovers swear by and it is the most popular football club in the world. Its fan following is as legendary as are its players.

Like all great professional teams, Real Madrid too can trace its origins to humble beginnings to the rental of a plot of land on Bullring Avenue where the club initially started taking shape.

Once considered to be part of the Espanol de Madrid, Real Madrid was officially founded as a club in 1902 and club regulations were put in place soon after. It went on to become a phenomenally popular (and not to say the richest) football club in the world with the crème de la crème of players within its fold.

Cut to the present and the testimony to its continuously enduring popularity is the fact that just recently, Real Madrid and “Prince Salman Charitable Housing Society” of Riyadh signed an agreement to construct a football academy there. It is to the credit of Florentino Perez, the Real Madrid president, that he has recognized the immense potential in the Middle East region as the area to watch out for in increasing football popularity.

President Perez has not shied away from giving Real Madrid enough publicity throughout the area. The club’s decision to open academies in the Middle East region has also been prompted by FIFA’s decision to honor the World Cup of 2022 to Qatar. Many hope that the world cup will really raise the interest and popularity of football in these areas.

Real Madrid realized the potential offered in the Middle Eastern region as evidenced by a friendly game played in Riyadh in 2009 and kept its eyes open for business opportunities. In 2010, Not only this, but Real Madrid also began training seventy players from Saudi Arabia every summer who have shown promise. Sometimes the players had to travel to Madrid for training while at other times the Madrid staff has gone to Riyadh.  This connection is expected to become stronger with the opening of the Real Madrid academy in the Middle Eastern region.

While in Riyadh , Perez met up with the special adviser to the Riyadh governor, Prince Mohammed bin Salman Abdulaziz Al-Masood, the secretary general of the Prince Salman Charitable Housing Society, the Kingdom’s representative of the Real Madrid Foundation-Prince Badr bin Abdullah bin Mohammed Al-Farhan, and Pablo Bravo- the Spanish Ambassador. His itinerary underscores the importance which Real Madrid places on its ties with the area in terms of the economics.

Any link with the world’s most popular football club will only help fuel more interest in the game which in turn will guarantee that Real Madrid continues to be the world’s most profitable and biggest football club.